Playbook Sales up by 46%, Web Traffic Fluctuates
After the disappointing sales of Blackberry PlayBook which launched on April 11th, the holiday season presented a great opportunity for RIM to stay alive in the market as well as clean out retailers’ shelves. In light of Black Friday (November 25th), RIM slashed the price of the BlackBerry PlayBook by more than 50% for the holiday season.
Kindle Fire Sales Blazing – Web Functionality Limits Takeover of Tablet Market
On November 14th, a day ahead of schedule, Amazon released the greatly hyped Kindle Fire – a tablet that some dubbed a potential “iPad-Killer”, but for the most part was designed to support the integration of digital content from Amazon’s broad range of services.
Chitika Ad Monetization Matrix: A New Tool to Redefine Ad Monetization
Across industries, the Boston Consulting Group Matrix and the Gartner Magic Quadrant have long been fundamental tools in conducting business analysis. These tools are invaluable in helping businesses direct resources toward the segments with the highest worth or potential to optimize their revenue stream. In an effort to contribute a similar tool to the world of online advertising, Chitika Insights developed the Chitika Ad-Monetization Matrix (CAMM).
Cain-apalooza? Herman Cain Makes up Majority Share of GOP Candidate Search Traffic
Herman Cain has gone from a political unknown to a major force in short time. Chitika Insights took a look at his surge in popularity using US search traffic, and the results are stark.
Occupy Wall Street: Web Traffic Helps Drive Movement
Since launching just one month ago, the Occupy Wall Street protests which stemmed from modest beginnings on the street corners of New York City have spread far and wide across the globe. See inside for Chitika Insights analysis of the event.
What If AT&T and T-Mobile Actually Merge?
Last week, the U.S Department of Justice blocked AT&T’s $39 billion acquisition of T-Mobile. If these companies were to successfully merge, they would create a wireless network superpower capable of exponentially reducing competition in the field of mobile carriers. The Department’s deputy attorney, James M. Cole, addressed national concerns about the merger
Steve Jobs: The End of a Legacy
August 24th marked the end of the Steve Jobs era. Apple’s iconic leader announced that he was stepping down as CEO, effective immediately. During Jobs’ years at the helm, he revolutionized the computing, mobile, and digital distribution industries.
About Chitika Insights
Chitika Insights was the research arm of online advertising network Chitika. Insights used Chitika's unique data to monitor and report on Internet trends - search engines, clickthrough rates, the mobile war, and more.
Additionally, the Chitika Insights team monitored the day's tech news closely, and provided an in-depth, data-driven commentary on the latest breaking news. Our studies and data have been featured prominently in major publications, such as The New York Times, Forbes, Barrons and about 3000+ respected publications.
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