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Chitika was one of the largest ad networks on the Internet, specializing in contextual advertising on the lines of Google Adsense.

  • Network of 800,000+ quality publishers
  • Four billion strategically targeted ads served per month
  • Access to top tier advertising partners like Yahoo!, SuperMedia and HomeAdvisor
  • Proprietary targeting and optimization technology that leveraged the power of programmatic buying to serve precisely the right ad, at the right time.

Chitika Facts:

Founded: 2003
Location: Headquarters in Westborough, MA and offices in Hyderabad, India
Awards & Accolades: Red Herring Global Top 100, AlwaysOn Northeast Top 100, Silicon India Top 100, MITX Technology Awards Finalist, DPAC Award Finalist for Best Mobile Advertising Network Innovation
What does Chitika mean? Chitika (pronounced Chih-tih-ka) means “snap of the fingers”, in Telugu (a South Indian Language), and represents the speed at which Chitika online ads display on a website.

In 2019, Chitika shut down its business. This website hosts some of Chitika’s research reports as a public service.