Steve Jobs: The End of a Legacy
August 24th marked the end of the Steve Jobs era. Apple’s iconic leader announced that he was stepping down as CEO, effective immediately. During Jobs’ years at the helm, he revolutionized the computing, mobile, and digital distribution industries.
Firefox 6 Takes Off, up to Over 8% of Traffic
Firefox 6 was released over a week ago, and already sees a large share of Chitika’s traffic. How big can Firefox 6 get?
Verizon iPhone Chips Away at Android Market Share
Since the arrival of the iPhone in July of 2007, the number of smartphones available to consumers has grown enormously as handset makers struggle to compete with each other and Steve Job’s latest creations. This surge in variety among mobile devices has benefited the consumer in the form of lower prices and wider choice.
Android Market Update: Verizon declines, AT&T rises
In March, Verizon commanded a majority share of Android devices. But has the rise in popularity of the Verizon iPhone disrupted Verizon’s stranglehold on the Android market?
Has Google+ Already Reached its Decline?
Over the past month, there has been much speculation as to whether the emergence of Google Plus marks the beginning of a new era in social networking. At first glance, possesses an array of wildly different features, boasts a rapidly growing user base, and has the backing of a company with a seemingly immeasurable amount of resources.
Publishers Favor Smartphone Platforms for Mobile Advertising
According to Erick Schonfeld’s report on mobile trends, smartphones now host over 78% of all mobile ads in the United States. He references research from InMobi, one of the world’s largest mobile ad networks, which reviewed mobile ad impressions from quarter to quarter of this…
Is Bing Winging on Internet Explorer?
Since Bing’s debut in May 2009, Microsoft has dedicated hundreds of millions of dollars toward an advertising campaign focused on promoting Bing as a viable alternative to Google. Arguably, this has been met with some success, as the search engine now captures roughly 14% of…
Beginner Tips for Increasing Your Revenue – Part 2: Ad Customization
Hey guys! Sarah here with some more tips to help you maximize your ad revenue potential. I’m going to start off with another analogy that has to do with houses..
Southern U.S. More Likely to Engage in Local Search
Browsing the internet often exposes the user to advertisements en masse, which often times are a little less relevant than one would wish. As search targeted advertising continues to progress, and advertising companies begin to think outside the box, they are beginning to target new parameters such as whether or not a search is “local.”
Mobile O/S Market Share has a New King
Over the past several months, there have been a variety of reports concerning which mobile operating system takes the position of market leader. For the first time, over the first week of July, the Chitika Ad Network reports that Google’s Android platform has beaten out the remaining mobile operating systems in taking the top spot by capturing more than 36% of mobile market share.