Beginner Tips for Increasing Your Revenue – Part 2: Ad Customization
Hey guys! Sarah here with some more tips to help you maximize your ad revenue potential.
I’m going to start off with another analogy that has to do with houses..
So, Similar to having a guest in your home, you want a guest to your website to feel comfortable visiting. However, if the aesthetics of either place are a bit off, that comfort level can falter. Just like you want your home to be pleasing to the eye, you want your website to do the same. If you aren’t accumulating as much revenue as you’d like, have you considered that maybe your ads don’t blend in with the rest of your page?
This is just one of the problems site owners can run into when their ad revenue just isn’t cutting it. Fortunately, customization features available on Chitika | Premium ads can vamp up your ad activity. Utilizing these tips is quick and easy… and the results will be more than worth it!
Just as a side note, almost all of these options can be easily modified using the drop-down menu in your Premium Code Panel.
You can use these lines of code to change the color of the background, border, main link, ad text, and the merchant URL:
*Note – Merchant URL color code (ch_color_site_link = “000000”;) must be added manually.
Premium Code Panel:
Tip: A matching color scheme will greatly improve the flow of your site. Users will have trouble telling the difference between your site and your ads.
*Note:: You can use either color names (i.e. “red”) or hex codes (“FFFFFF”).
You can also change the ad text to match your site using these lines of code:
ch_font_title = “font_name”;
ch_font_text = “font_name”;
Since there isn’t an automated option for these, I’ll show you what it looks like when you manually insert them in your code (in red):
ch_client = “DEMO”;
ch_width = 550;
ch_height = 250;
ch_type = “mpu”;
ch_sid = “Chitika Default”;
ch_backfill = 1;
ch_color_site_link = “0000cc”;
ch_color_title = “0000cc”;
ch_color_border = “ffffff”;
ch_color_text = “000000”;
ch_color_bg = “ffffff”;
ch_font_title = “Lucida Sans Unicode”;
ch_font_text = “Georgia”;
Tip: Just like coordinating the colors, coordinating the font will create a seamless transition between the ads and your page.
What do you guys think? Have you tried this and experienced positive results?
This site uses Akismet to reduce spam. Learn how your comment data is processed.
About Chitika Insights
Chitika Insights was the research arm of online advertising network Chitika. Insights used Chitika's unique data to monitor and report on Internet trends - search engines, clickthrough rates, the mobile war, and more.
Additionally, the Chitika Insights team monitored the day's tech news closely, and provided an in-depth, data-driven commentary on the latest breaking news. Our studies and data have been featured prominently in major publications, such as The New York Times, Forbes, Barrons and about 3000+ respected publications.
Most Popular Topics
AB Testing adoption android aol Apple ask AT&T Bing Blog browser chitika chrome CTR firefox Google htc ie Insights internet explorer ios ios 6 ipad iphone ipod mac market share Microsoft Mobile online advertising Operating system Poll the People safari samsung Search search engine smartphone social media tablet timeless twitter Updated Usability Testing User Testing windows yahoo