Droid X now King of Androids, HTC Evo in Hot Pursuit
It’s been quite a while since Chitika Insights took a look at the individual phones and tablets that make up the wealth of devices running the open sourced Android OS. Last June, Chitika Insights took a look at these numbers, and saw a market dominated by the Motorola Droid, with the HTC Evo having already made significant inroads by catching the much maligned Nexus One within days of release.
As with any good modern technology, however, things change quickly. Thanks to the release of another Google device, the Nexus S, on the Sprint platform, Chitika Insights was inspired to take another look at the ever changing North American market. What we found was quite the different distribution:
Or, in table form:
|Motorola Droid X||13.036%|
|HTC EVO 4G||12.758%|
|HTC Droid Incredible||7.450%|
|T-Mobile MyTouch 4G||3.828%|
|Motorola Droid 2||3.695%|
|Samsung Epic Galaxy||3.491%|
|LG Optimus S||3.216%|
|Motorola Droid 2 Global||2.953%|
|HTC Desire HD||2.806%|
|HTC Evo Shift 4G||1.763%|
|Galaxy S 4G||1.418%|
|HTC Droid Eris||1.170%|
|LG Optimus T||1.149%|
|LG Optimus V||0.989%|
|LG Optimus M||0.939%|
|T-Mobile MyTouch 3G||0.930%|
The most note-worthy observation is the change at the top of the heap; while the Droid was king for years, it has finally been replaced at the top by a battle between its successor, the Droid X, and the aforementioned HTC Evo 4G. While neck and neck, the Droid X has jumped to the slightest of leads within the Chitika network. The former king, the Droid, has dropped to fourth place, though well ahead of the fifth most popular MyTouch 4G on T-Mobile.
Also of note is the “long tail” of Android. While a year ago, the top 15 devices made up almost 92% of Chitika’s Android traffic, now this total has dropped to just 71.7% and the top 25 just 82.7%, implying a much larger amount of choices within the Android market. It has been, in part, this volume game and the sheer mass of available devices that has allowed the operating system to skyrocket, and one should continue to expect quality devices to be produced on this platform.
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About Chitika Insights
Chitika Insights was the research arm of online advertising network Chitika. Insights used Chitika's unique data to monitor and report on Internet trends - search engines, clickthrough rates, the mobile war, and more.
Additionally, the Chitika Insights team monitored the day's tech news closely, and provided an in-depth, data-driven commentary on the latest breaking news. Our studies and data have been featured prominently in major publications, such as The New York Times, Forbes, Barrons and about 3000+ respected publications.
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