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Category: Operating System

Mobile, Operating System, Trending Topics

iOS 6 vs. Android Jelly Bean: Initial Developer Interest Nearly Identical 

iOS has traditionally seen a great deal more developer activity and app development than Android, due to the heavier usage patterns of iOS users. However, this has slowly changed, and iOS and Android now nearly split the marketplace in half when it comes to usage share. At Chitika Insights, our team looked to visualize the level of interest between both iOS 6 and Android’s Jelly Bean during the first 24 hours of availability to the developer community

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Operating System

Study: Windows 8 Release Preview Slow to Gain Traction 

A recent study by Chitika Insights showed a positive launch for the Consumer Preview of Windows 8 with the new OS making up to 0.13% of all Windows traffic two months after it became available. Microsoft recently launched the Windows 8 Release Preview for PCs, and the response does not seem to be as enthusiastic as it was for the earlier version as Web traffic share percentages seem to be falling.

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Operating System

Report: iOS 5.1.1 on More Than 12% of iOS Devices after First Week 

Here at Chitika Insights our team was interested in seeing just how adamant iOS users were in their quest for secure browsing. We combed through tens of millions of ad impressions across our network, looking for devices that were utilizing any sort of iOS based software. From there we refined our results by breaking out iOS 5.1.1 devices and took a 24-hour rolling average in order to determine usage rates. According to our network data, Apple users (being the early adopters that they are) heeded experts’ warnings. Our network started to demonstrate a spike in iOS 5.1.1 traffic around 5:00 PM EST on May 7, trending upward to a high of 12.3% of all iOS traffic by May 10. This preliminary report shows a somewhat rapid pace of adoption, a trend that should persist, given the popularity of the iPad and iPhone devices.

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Hits, Operating System, Trending Topics

Study: Windows 8 Consumer Preview Usage Doubles that of Mac OS X Mountain Lion 

Chitika Insights has been following the progress of the Windows 8 launch dating back to 2011, when usage was significantly below the newly touted levels. Now that the Windows 8 Consumer Preview has had some time to gain a foothold in the market, Chitika Insights has conducted a new research study to determine its current rate of adoption in the U.S and Canada.

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Hits, Operating System

Update: Mac OS X Mountain Lion Preview Takes .06% share of all Mac OS X Traffic 

Mac OS X, the Unix-based operating system running on all Apple computers since 2002 is a major part of the brand image, carefully cultured by the company over the course of a decade. All releases of Mac OS X are named after big cats (Cheetah, Jaguar, and Snow Leopard to name a few), lending itself to a slight spot of irony as Apple has become one of the largest predators in the personal computing space.

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Hits, Operating System, Trending Topics

Study: PlayBook OS 2.0 Running on 43% of Eligible Devices after One Week in Market 

The BlackBerry PlayBook entered the tablet market with a bit of a struggle over 2011. Amid heavy competition on all fronts, it seems that users expected more out of the device, perhaps solely based on the legacy of RIM alone. The PlayBook simply was missing many of the functions that Blackberry users have come to know and love.

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