As a leading open source platform, Android has a lot of things going for it. However, version distribution fragmentation is a problem that has plagued the OS and its manufacturing partners since almost day one. To identify the current level of version fragmentation seen in the Android OS, Chitika Insights conducted a research study sampling data from the Chitika Ad Network.
To quantify this study, Chitika Insights analyzed a sample of tens of millions of Android impressions (both phones and tablets) running through the Chitika Ad Network. A user agent analysis was conducted to determine whether Android was the OS of the mobile impression. This data was drawn across a seven day period, ranging across December 28, 2012 to January 3, 2013 from impressions originating in the US and Canada. A graph depicting the latest Android version distribution can be seen below:
Gingerbread stands as the leading version of Android, responsible for 42% of all usage. Ice Cream Sandwich, one of the more recent versions of Android, captures second place, accounting for 34% of all Android usage. Finally, Jelly Bean, the most recent version of Android, makes up 14% of all Android usage – certainly a step in the right direction.
Stay tuned to Chitika Insights for future research and reports focusing on Android and the Mobile industry.
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About Chitika Insights
Chitika Insights was the research arm of online advertising network Chitika. Insights used Chitika's unique data to monitor and report on Internet trends - search engines, clickthrough rates, the mobile war, and more.
Additionally, the Chitika Insights team monitored the day's tech news closely, and provided an in-depth, data-driven commentary on the latest breaking news. Our studies and data have been featured prominently in major publications, such as The New York Times, Forbes, Barrons and about 3000+ respected publications.
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