Which Final Four Competitor Draws the Most Search Interest?
By analyzing search volume in the three days since the teams were decided on March 31, 2013, Chitika Insights looked to quantify the search interest for each team in the 2013 NCAA Final Four.
Hour-by-Hour Examination: Smartphone, Tablet, and Desktop Usage Rates
Recent analyst estimates point to mobile Internet usage overtaking desktop-based Web traffic as early as 2014. This isn’t a tremendous surprise. With smartphones, users have become accustomed to immediate communication and ubiquitous Web access, and with the advent of higher data speeds, users get a…
Comparison of Apple and Samsung Device Operating System Distribution
In a March 14th, 2013 interview, on the eve of Samsung’s Galaxy S IV launch event, Apple marketing chief Phil Schiller went on the offensive against the Android smartphone ecosystem as part of an interview with the Wall Street Journal. One of the major points…
Operating System Market Share, December 2012 Update
Chitika Insights brings you our latest Operating System Market Share Report, breaking down the distribution of the biggest players in the mobile and desktop industries.
Post-Launch Study: Windows 8 Adoption Lags Behind Mountain Lion
In the PC space, the battle between Apple and Microsoft is seemingly as old as the PC itself. Both companies released new versions of their desktop operating systems (OS) last year – Mountain Lion for Apple’s Macintosh computers, and Microsoft’s Windows 8. Chitika Insights examined…
Jelly Bean Claims 14% of Android Web Usage in Six Months
Jelly Bean claims 14% of Android web usage in six months. Gingerbread stands as the leading version of Android, responsible for 42% of all usage.
Are We Entering a "Mobile-First" World?
As we approach the new year, marketers and consumers alike are asking the question of whether or not we are entering a “mobile-first” world. For years, data companies have been predicting and measuring the massive shift from desktop to mobile, and with the recent explosion…